Effective Date: May 14th, 2026
This Privacy Policy explains how Very Very Rare LA collects, uses, shares, and protects your personal information when you visit our website, make a purchase, sign up for marketing, or interact with us online.
This website is hosted on Shopify. Shopify provides the ecommerce platform that allows us to sell our products and services to you. Shopify notes that merchants can add or generate store policies including Privacy Policy, Terms of Service, Return Policy, and Shipping Policy through Shopify’s policy settings.
Information We Collect
We may collect the following types of personal information:
Contact Information
Such as your name, email address, phone number, billing address, and shipping address.
Order Information
Such as products purchased, order history, payment status, shipping details, returns, and customer service communications.
Payment Information
Payment details are processed securely by Shopify and/or third-party payment providers. We do not directly store full credit card numbers.
Device and Website Information
Such as IP address, browser type, device type, pages viewed, referral source, session activity, cookies, and similar tracking data.
Marketing Information
Such as email or SMS marketing preferences, sign-up forms, discount code usage, and engagement with our marketing messages.
How We Use Your Information
We use personal information to:
- Process and fulfill orders
- Accept payments
- Ship products
- Provide customer support
- Process returns or exchanges
- Send order confirmations and shipping updates
- Send marketing messages, if you opt in
- Improve our website, products, and customer experience
- Prevent fraud and protect our business
- Comply with legal, tax, and accounting obligations
How We Share Information
We may share personal information with trusted service providers that help us operate our business, including:
- Shopify
- Payment processors
- Shipping carriers
- Email and SMS marketing platforms
- Analytics providers
- Advertising platforms
- Fraud prevention tools
- Customer service tools
- Professional advisors, such as accountants or legal advisors
We do not sell your personal information for money. However, certain advertising, analytics, or tracking activities may be considered “sharing” or “selling” under some privacy laws if they involve cross-context behavioral advertising.
Cookies and Tracking
Our website may use cookies, pixels, tags, and similar technologies to help the site function, remember preferences, analyze traffic, improve performance, and support marketing or advertising.
You may be able to manage cookies through your browser settings. Some features of the website may not work properly if cookies are disabled.
Email and SMS Marketing
If you sign up for email or SMS marketing, we may send you updates about products, promotions, launches, restocks, and brand news.
You can unsubscribe from marketing emails by clicking the unsubscribe link in any email. For SMS, you can opt out by following the instructions provided in the message.
California Privacy Rights
California privacy laws may give California residents certain rights over their personal information. The California Attorney General explains that the CCPA gives California consumers more control over personal information businesses collect, including rights related to access, deletion, correction, opting out of sale or sharing, and limiting use of sensitive personal information.
Depending on whether Very Very Rare LA meets applicable legal thresholds, California residents may have the right to:
- Request access to personal information collected about them
- Request deletion of personal information
- Request correction of inaccurate personal information
- Opt out of sale or sharing of personal information
- Limit the use of sensitive personal information, where applicable
- Not be discriminated against for exercising privacy rights
To submit a privacy request, contact us at:
Email: [Insert Privacy Email]
We may need to verify your identity before completing your request.
California Online Privacy Notice
California’s Online Privacy Protection Act requires commercial websites that collect personally identifiable information from California residents to conspicuously post a privacy policy. The policy should identify categories of information collected, categories of third parties with whom information may be shared, how users can request changes if a process exists, how material changes are communicated, the effective date, and how the site responds to Do Not Track signals.
Do Not Track Signals
Some browsers offer “Do Not Track” signals. At this time, our website may not respond to all Do Not Track browser signals. You may still manage cookies and tracking through your browser settings or available cookie/privacy tools on our website.
Data Retention
We retain personal information as long as necessary to fulfill orders, provide customer service, comply with legal obligations, resolve disputes, prevent fraud, and operate our business.
Security
We take reasonable measures to protect your personal information. However, no website, payment system, or data transmission is completely secure.
Children’s Privacy
Our website is not intended for children under 13. We do not knowingly collect personal information from children under 13.
Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices, policies, or content of third-party websites.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date.
Contact Us
For privacy questions or requests, contact us at:
Email: Orders@vvrla.com
Business: Very Very Rare LA
Location: Los Angeles, California